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Dani Seitz for Lida Baday Spring 2012 Campaign by Chris Nicholls

Minimal Luxury – Canada-based label Lida Baday taps Chris Nicholls to capture its spring 2012 campaign starring Dani Seitz. The images place focus on Baday’s minimal aesthetic which gives a modern twist to modern staples such as cardigans, knit tops, dresses and pants. On beauty are hair stylist Justin German and makeup artist Simone Otis. / Art direction by Diti Katona @ Concrete Design Communications Inc


  1. Haidee

    April 12, 2012 at 11:45 am

    Love the mystery and dramatic poses

  2. Tinacious Me Blog

    April 12, 2012 at 11:51 am

    love the flowiness of the fabric and the simple chic of this collection! 
    xo, Tina               


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