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Alexander Wang Fall 2010 Campaign | Abbey Lee Kershaw by Craig McDean

Going viral for his mainline collection, Alexander Wang launched its fall 2010 inspiration video last week featuring Abbey Lee Kershaw filmed by Craig McDean. Likewise, the campaign images are stills from the film which was shot in an abandoned New York City building. With art direction by Fabien Baron and styling by Karl Templer, the video and images bring together the unique elements of wind, home, movement and stillness.



*Photos courtesy of Alexander Wang

Additional Credits:
Casting: Anita Bitton / The Establishment
Hair: Orlando Pita
Make-up: Mark Carasquillo

Shop New Styles

14 Comments

  1. gabi.

    August 17, 2010 at 7:26 pm

    sooo McDean's

  2. gabi.

    August 17, 2010 at 12:26 pm

    sooo McDean's

  3. thesecretoffashion

    August 17, 2010 at 8:57 pm

    Love the video and the photos! xxxx

  4. thesecretoffashion

    August 17, 2010 at 1:57 pm

    Love the video and the photos! xxxx

  5. stylesouk

    August 17, 2010 at 8:58 pm

    Dark and erotic, this campaign is perfection summed in a picture.

    Sarah x
    http://stylesouk.wordpress.com

  6. stylesouk

    August 17, 2010 at 1:58 pm

    Dark and erotic, this campaign is perfection summed in a picture.

    Sarah x
    http://stylesouk.wordpress.com

  7. A. Beverhausen

    August 18, 2010 at 3:32 pm

    Abby tired……

  8. A. Beverhausen

    August 18, 2010 at 8:32 am

    Abby tired……

  9. anon

    August 19, 2010 at 12:37 am

    the video turned out better than the campaign

  10. anon

    August 18, 2010 at 5:37 pm

    the video turned out better than the campaign

  11. Milan

    August 20, 2010 at 8:56 pm

    Usually don't like anything that Abbey is in but I kind of like this one…

  12. Milan

    August 20, 2010 at 1:56 pm

    Usually don't like anything that Abbey is in but I kind of like this one…

  13. mIGUEL

    August 20, 2010 at 10:31 pm

    it doesn't broadcast the amazingness of the collection at all! where are the shoes and pants?

  14. mIGUEL

    August 20, 2010 at 3:31 pm

    it doesn't broadcast the amazingness of the collection at all! where are the shoes and pants?

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