Alexa Chung Heads to Miami for Longchamp’s Latest

Joanna Elizabeth

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Published September 9, 2015

Alexa Chung stars in Longchamp's fall 2015 campaign
Alexa Chung stars in Longchamp’s fall 2015 campaign

For its fall 2015 campaign, French label Longchamp headed to Miami’s Wynwood District for images inspired by the colorful city. Photographed by Max Vadukul, Alexa Chung is back for her fourth consecutive season as the face of brand. The advertisement spotlights a new version of Longchamp’s Le Pliage® Héritage Mini in a three-tone color palette and graphic lines, influenced by the Miami backdrop.


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