Preview: Missy Rayder is Smokin’ Hot in Agent Provocateur’s Fall Ads

agent provocateur 2014 fall winter ad campaign01 Preview: Missy Rayder is Smokin Hot in Agent Provocateurs Fall Ads

70s Glam with Agent Provocateur–Lingerie brand Agent Provocateur has released a first look at its fall-winter 2014 ad campaign and the results are (as expected) super hot. While last season went for “Desperate Housewives” chic, fall is all about celebrating the 70s with model Missy Rayder as the star. Creative director Sarah Shotton wanted to capture a spirit of carefree style and languid luxury for the “Le Salon” ad campaign. Swedish director Christian Larson worked on fall’s campaign video and images.

See L’Agent by Agent Provocateur’s fall video directed by Penelope Cruz

agent provocateur 2014 fall winter ad campaign02 Preview: Missy Rayder is Smokin Hot in Agent Provocateurs Fall Ads